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Business is Art

Better Business & A Better Life

With a fresh take on the personality of people and business, Jon Umstead, author and business consultant, is joined by unique guests as they embark on a journey to secure better business and a better life.

 
 
Good to Great - The Power of Books
Good to Great - The Power of Books

How important are books and what lessons can be learned from "Good to Great?" Jon and Mike Smith, CPA, explore the book and its wisdom.

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Business is ARTJustin T WellerSeptember 25, 2018good to great, mike smith, jon umstead, business, lessons, Books, book, ReviewComment
Ohio State as a Human Resources Case
Ohio State as a Human Resources Case

Internal processes and external communication might not sound exciting, but these operations can make or break an organization. What can be learned from The Ohio State University case?

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Business is ARTJon UmsteadSeptember 18, 2018business, ohio, state, bia, urban, meyer, sports, justin t weller, jon umsteadComment
Breaking Through Your Barriers
Breaking Through Your Barriers

What's the key to success? You can start by learning to recognize your barriers and how to overcome them. Tim Burgess joins Jon to examine the process.

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Business is ARTJon UmsteadSeptember 11, 2018business, goals, Life Goals, Work Life Balance, success, barriers, jon umsteadComment
Unlock Your Power in Business
Unlock Your Power in Business

Do you need a coach for your business? How can you unlock your full potential? Charlotte Anderson, founder of Transformation Keys, join Jon to answer these questions.

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Business is ARTJon UmsteadSeptember 4, 2018business, jon umstead, potential, unloack, powerComment
The Importance of a Business Identity
The Importance of a Business Identity

What is the difference between a company's brand and its identity? Joseph Lewin from The Business Identity Company joins Jon again to expand on this critical topic.

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Business is ARTJustin T WellerAugust 28, 2018business, identity, branding, Brand, marketingComment
How to Manage Change - Papa John's
How to Manage Change - Papa John's

Managing change can be hard, but there are steps to make it easier. What can we learn from the Papa John's crisis? Justin T. Weller, CEO of TrueChat, joins Jon to explain.

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Business is ARTJon UmsteadAugust 21, 2018business, Public Adjusting, relations, leadership, managing, change, Jon Umstead, justin t weller Comment
What is Responsible Leadership?
What is Responsible Leadership?

Is responsible leadership valuable? Alan Lindeman, co-founder and CEO of Maximizing Results, joins Jon to explain the effects of leadership and discuss what makes a good boss.

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Business is ARTJustin T WellerAugust 14, 2018business, Leadership, Leader, lead, boss, Jon Umstead, Success Comment
Why Does the Customer Experience Matter?
Why Does the Customer Experience Matter?

How should you be handling the customer experience? Andy Schulkind, a Chief Experience Officer, joins Jon to explain the challenges organizations face and the strategies to overcome them.

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Business is ARTJustin T WellerJuly 31, 2018business, customer, experience, Small BusinessComment
The Life of a Startup & What You Need to Know
The Life of a Startup & What You Need to Know

What should you expect when starting a business, how can you get funding, and when do you sell? Travis Pine joins Jon to answer these questions about life as a startup.

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Business is ARTJustin T WellerJuly 24, 2018business, Startup, entrepreneur, Entrepreneurial Platform, mentor, buyout, sell, self-employmentComment
What Must You do to Ascend to Small Business Success?
What Must You do to Ascend to Small Business Success?

Donerik Black, a Senior Partner at Jasper Brown LLC, shares his insight with Jon on the common mistakes and simple solutions that small businesses experience and can use.

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Business is ARTJustin T WellerJuly 17, 2018business, Small Business, success, ascendComment
How Can You Understand Your Customers?
How Can You Understand Your Customers?

What is a business identity consultant and should small businesses use them? Joseph Lewin from The Business Identity Company joins Jon to explain the importance of knowing your customers.

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Business is ARTJustin T WellerJuly 10, 2018joseph lewin, Jon Umstead, business, identity, company, branding, compass, tool, service, customer, customer retention, Customer Loyalty, research, marketingComment
Is Research Valuable for Businesses?
Is Research Valuable for Businesses?

Should businesses invest in research and what type of return should you expect? Dr. Christa Ward, a Qualitative Researcher and instructor at Texas State University, joins Jon to explain the value of research.

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Business is ARTJustin T WellerJuly 3, 2018business, valuable, marketing, research, Jon Umstead, christa wardComment
What I've Learned About Marketing
What I've Learned About Marketing

Business is ART host's Jon Umstead did not have a background in marketing commodity products such as his book, Business is ART and his business strategy planning and management software Plan Canvas, but has been learning a lot over the last several months.

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Business is ARTCamden PierceJune 5, 2018Marketing, Go-to Marketing, StorytellingComment
We Need Institutional Change!
We Need Institutional Change!

Education is always a hot-button topic and Jon Umstead is getting into the fray, becoming an adjunct professor. Cam joins to discuss what changes Jon would make to his textbook and what education should truly mean.

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Business is ARTJon UmsteadMay 22, 2018Education, Textbook, College, Professor, PitchComment
Powerful Personal Brands
Powerful Personal Brands

What does it mean to have a personal brand, and how is it different from a product or company brand? Guest Ben Baker shares his expertise on this and more.

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Business is ARTCamden PierceMay 15, 2018Brand, Personal Brand, Employee AgreementComment
Business Storytelling
Business Storytelling

Storytelling in business isn't like your typical children's book and it isn't a passing fad. Hear Jon's guest, Michael Davis, explain why it's important and how you can get better at it.

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Business is ARTJon UmsteadMay 1, 2018Storytelling, Speaking, Public Speaking, Case Study Comment
Creative Thinking
Creative Thinking

It's no big secret - the success rate of strategy execution improves dramatically when employees are engaged. Employees are more engaged when they work in an environment that fosters creativity. But how do you do that? Michael Michalko shares his thoughts.

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Business is ARTJon UmsteadApril 24, 2018Creativity, Ingenuity, Innovation, EducationComment
Predictive Analytics In Hiring Decisions
Predictive Analytics In Hiring Decisions

The cost of one wrong hiring decision can equal multiple times the base pay of the new hire. Is that just a cost of doing business, or can we do something to mitigate the risk? Dave Nast is on hand to tell us.

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Business is ARTCamden PierceApril 17, 2018PI, Hire, Hiring, Predictive IndexComment
Leading Effective Discussion
Leading Effective Discussion

Arguments, finger pointing, and vitriol aren't productive anywhere, but in business, they put things at an unnecessary level of increased risk that climbs exponentially. Regardless of the size of your business or organization, knowing how to lead effective discussions is key.

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Business is ARTJustin T WellerApril 10, 2018Discussion, Lead, FacilitateComment
Leadership's Impact on Employee Engagement
Leadership's Impact on Employee Engagement

How does the manager or leader make an impact on employee engagement, and why should anyone care? Our guest, Andrea Davis helps explain.

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Business is ARTJon UmsteadMarch 27, 2018Leadership, Pozner, Leadership ManagementComment
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